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AASCU 2022 Annual Conference - AASCU
Nov. 13-15, 2022
Portland, OR
Conference

AASCU 2022 Annual Conference

Engage with topical experts and colleagues in exploring how to be effective in the new leadership landscape.  

2022 Annual Conference
Zulma Toro, Kirk Nooks and Kristen Esterberg meet at 2022 Annual Conference.
Zulma Toro, Kirk Nooks and Kristen Esterberg meet at 2022 Annual Conference.

The next chapter: strengthening our collective impact.  

AASCU’s annual conference provided participants the opportunity to engage with topical experts and colleagues in exploring how to be effective in the new leadership landscape.  

Who should participate?

  • Presidents & Chancellors 
  • Spouse/Partners 

How will you benefit?

  • Hear from higher education thought leaders and partners at 7 plenary sessions 
  • Collaborate with peers at 11 workshops and 15 committee and affinity group meetings 
  • Enjoy special programming for presidential spouses and partners 
  • Ample networking and connecting opportunities in a retreat setting 
Jolene Koester and Deborah Stanley address the attendees at the 2022 Annual Conference
Jolene Koester and Deborah Stanley lead the opening plenary.
Session recordings 

 Meeting registrants can log in to access recordings to these sessions:

  • Welcome and Plenary Session: Leadership in the Fade of Crisis 
  • The Next Chapter of Higher Education Leadership 
  • Updates From the Department of Education and the Hill 
  • Distinguished Alumnus Award Presentation and President-to-Presidents Lecture Program 
Login to access videos.
Program highlights
Attendees enjoy an outdoor reception at the Park Hyatt Aviara.
Attendees enjoy an outdoor reception at the Park Hyatt Aviara.

Our conference was designed to support learning, networking, and reflecting. 

  • Inspiring plenary sessions focused on the unique value proposition of regional public institutions and how we tell the story of our collective impact, as well as trends impacting higher education, social justice and equity, updates from the Hill, and more 
  • Engaging workshops for participants to reflect, network, share promising practices and connect with thought leaders 
  • Networking and connecting opportunities during meals, receptions, committee meetings, and affinity group gatherings 

We took full advantage of the California sunshine and the lush grounds and gardens at the Park Hyatt Aviara. 

Schedule at a Glance
1:30–3 p.m.  Executive Committee of the Board of Directors 

Cynthia Teniente-Matson, president, Texas A&M University-San Antonio, and chair, AASCU Board of Directors 

6–9 p.m.  AASCU Board of Directors Dinner 
7 a.m.–4 p.m.  Registration 
7:30–11 a.m.  AASCU Board of Directors Meeting 

Cynthia Teniente-Matson, president, Texas A&M University-San Antonio,
and chair, AASCU Board of Directors 

11 a.m.–2 p.m.  New Presidents Academy   2022 cohort and NPA faculty only 
12–4 p.m.  TIAA Private Consultations 
2–4 p.m.  Council of State Representatives 

Heidi M. Anderson, president, University of Maryland Eastern Shore, and chair, Council of State Representatives 

2–4 p.m.  AFFINITY GROUP MEETING 

Women Presidents and Chancellors Program 

Gloria J. Gibson, president, Northeastern Illinois University, and co-chair,
Women Presidents and Chancellors Affinity Group 

Denise A. Battles, president, State University of New York at Geneseo, and co-chair, Women Presidents and Chancellors Affinity Group 

2:15–4 p.m.  SPOUSE/PARTNER PROGRAM 

Welcome and Networking Hour 

SPEAKERS:  

Mike Matson, presidential spouse, Texas A&M University-San Antonio  

Alison N. Nooks, presidential spouse, Gordon State College (GA)  

4:15–4:30 p.m.  Break 
4:30–6 p.m. 

LIVESTREAMED 

OPENING PLENARY SESSION 

Welcome and Plenary Session:
Leadership in the Fade of Crisis   Support provided by Eos Foundation 

WELCOME: 

Cynthia Teniente-Matson, president, Texas A&M University-San Antonio,
and chair, AASCU Board of Directors  

MODERATOR: 

Mildred García, president, AASCU 

SPEAKERS:  

Jolene Koester, interim chancellor, The California State University 

Deborah F. Stanley, interim chancellor, The State University of New York 

CLOSING: 

Karrie G. Dixon, chancellor, Elizabeth City State University (NC) 

6–7:30 p.m.  Opening Reception  Support provided by TIAA 

Featuring the California State University San Marcos Jazz Ensemble 

REMARKS:  

Liz Morse, managing director, head of associations, TIAA 

7 a.m.–4 p.m.  Registration 
7:30–8:30 a.m.  Breakfast 
AFFINITY GROUP MEETING  

Hispanic Presidents and Chancellors Affinity Group (Breakfast) 

Saúl Jiménez-Sandoval, president, California State University, Fresno, and chair, Hispanic Presidents and Chancellors Affinity Group 

AFFINITY GROUP MEETING  

Asian American/Pacific Islander Presidents and Chancellors Affinity Group (Breakfast) 

Ellen Junn, president, California State University, Stanislaus, and chair, Asian American/Pacific Islander Presidents and Chancellors Affinity Group 

8:30–9 a.m.  EXEMPLARY PRACTICE SESSION:  

The Art and Science of Supporting Adult Learners   Support provided by CAEL 

Scott A. Campbell, vice president for partnership development, Council for Adult and Experiential Learning (CAEL)  

EXEMPLARY PRACTICE SESSION:  

Increasing ROI With Data-Informed Student Success Initiatives  
Support provided by Civitas Learning 

Steve Turner, president, Northeastern State University (OK) 

8:30–9:15 a.m.  Solutions Hub 
9 a.m.–4:30 p.m.  TIAA Private Consultations 
9:15–10:30 a.m. 

LIVESTREAMED 

PLENARY SESSION 

The Next Chapter of Higher Education Leadership 

WELCOME: 

Ellen J. Neufeldt, president, California State University San Marcos 

Adela de la Torre, president, San Diego State University (CA) 

SPEAKER:  

Amit Sevak, president and CEO, Educational Testing Service (ETS) 

CLOSING:  

Timothy Mottet, president, Colorado State University Pueblo 

Excellence & Innovation Awards Presentation: 

Support provided by Aramark Collegiate Hospitality and ETS 

Regional and Economic Development Award 

Civic Learning and Community Engagement Award 

10:30–10:45 a.m.  Break 
10:45–11:45 a.m. 

  

WORKSHOP 

Retire Inequality: Financial Wellness for All 

SPEAKERS: 

Kristin G. Esterberg, chancellor, University of Washington Bothell  

Shelly Eweka, senior director, financial planning strategy, TIAA 

Robert Murray, managing director, higher education sales, TIAA     

WORKSHOP  

Dynamic Changes in College Athletics: Hear From the Experts 

MODERATOR: 

Andy Feinstein, president, University of Northern Colorado 

SPEAKERS:  

Dan Butterly, commissioner, The Big West Conference 

Jennifer Fraser, director of Division I governance, NCAA 

Bill McGillis, associate vice president and executive director of athletics, University of San Diego (CA) 

Tom Wistrcill, commissioner, Big Sky Conference 

WORKSHOP  

Strategic Enrollment   Support provided by RNL 

SPEAKERS:  

Virginia “Ginny” Arthur, president, Metropolitan State University (MN) 

Eric Groves, senior vice president, campus partnerships, Ruffalo Noel Levitz (RNL) 

10:45 a.m.–12:45 p.m.  SPOUSE/PARTNER PROGRAM 

Roundtables and Lunch 

SPEAKERS:  

Jessica Berger, vice president of university advancement and executive director, California State University San Marcos (CSUSM) Foundation 

Tressa Kelly, presidential spouse, University of West Georgia 

Alison N. Nooks, presidential spouse, Gordon State College (GA)  

Leon Roberts Jr., presidential spouse, University of Maryland Eastern Shore 

Julie Virjee, presidential spouse, California State University, Fullerton 

John Patrick Walsh, director of federal relations and policy analysis, AASCU 

11:45 a.m.–1 p.m.  Lunch 
COMMITTEE MEETING 

Advisory Committee on Membership (Lunch) 

Richard J. Helldobler, president, William Paterson University (NJ), and chair, Advisory Committee on Membership 

COMMITTEE MEETING 

Committee on Professional Development (Lunch) 

Andy Feinstein, president, University of Northern Colorado, and co-chair, Committee on Professional Development 

Zulma R. Toro, president, Central Connecticut State University, and co-chair, Committee on Professional Development 

COMMITTEE MEETING 

Committee on Student Success (Lunch) 

Tomás D. Morales, president, California State University, San Bernardino, and chair, Committee on Student Success 

COMMITTEE MEETING 

International Education Committee (Lunch) 

Daniel A. Wubah, president, Millersville University (PA), and chair, International Education Committee 

COMMITTEE MEETING 

Committee on Research (Lunch) 

12:30–1:15 p.m.  Solutions Hub 
1:15–2:30 p.m. 

LIVESTREAMED 

PLENARY SESSION  

Updates From the Department of Education and the Hill 

WELCOME: 

Heidi M. Anderson, president, University of Maryland Eastern Shore 

FROM THE DEPARTMENT OF EDUCATION 

SPEAKER: 

James Kvaal, under secretary, Department of Education 

IN CONVERSATION WITH: 

James T. Minor, chancellor, Southern Illinois University Edwardsville 

FROM THE HILL 

SPEAKERS: 

Luis Maldonado, vice president for government relations and policy analysis, AASCU  

John Patrick Walsh, director of federal relations and policy analysis, AASCU 

Excellence & Innovation Awards Presentation: 

Support provided by Aramark Collegiate Hospitality and ETS 

Student Success and College Completion Award 

Sustainability and Sustainable Development Award 

2:30–4 p.m.  SPOUSE/PARTNER PROGRAM 

Group Activity 

2:30-2:45 p.m.  Break 
2:45–3:45 p.m.  WORKSHOP 

Academic Program Evaluation: Markets, Margins, Enrollment, and the Missing Ingredient: DEI   Support provided by Gray Associates 

Robert Atkins, founder and CEO, Gray Associates 

Emily Cutrer, president, Texas A&M University-Texarkana  

Milagros “Milly” Peña, president, Purchase College, State University of New York 

WORKSHOP 

Mergers, Alliances, Consolidations: New Models Emerging 

WELCOME: 

Richard J. Helldobler, president, William Paterson University (NJ) 

SPEAKERS: 

Parwinder Grewal, president, Vermont State University 

Dale-Elizabeth Pehrsson, president, Pennsylvania Western University 

MODERATOR: 

Brian Prescott, vice president, National Center for Higher Education Management Systems 

WORKSHOP 

The Strategic Talent Management Imperative:
Strengthening Your Ability to Compete in a Volatile Market 

Support provided by EAB 

SPEAKER: 

Khadish O. Franklin, managing director and team lead, Research Advisory Services, EAB 

Alisa White, president, Sam Houston State University (TX) 

3:45–4 p.m.  Break 
3:45–4:15 p.m.  Solutions Hub 
4–5:15 p.m.  PLENARY SESSION 

The Threat to Democracy and Higher Education’s Responsibility  

SPEAKERS:  

Antonia Hernández, president and CEO, California Community Foundation 

Maya Wiley, president and CEO, The Leadership Conference on Civil and Human Rights 

IN CONVERSATION WITH: 

Cynthia Teniente-Matson, president, Texas A&M University-San Antonio,
and chair, AASCU Board of Directors 

Charles L. Welch, president, Arkansas State University System 

CLOSING:  

Ronald S. Rochon, president, University of Southern Indiana 

Excellence & Innovation Awards Presentation: 

Support provided by Aramark Collegiate Hospitality and ETS 

Diversity, Equity, and Inclusion Leadership Award 

Leadership Development and Diversity Award 

5:15–6:15 p.m.  Evening Reception   Support provided by EAB 

Featuring the San Diego State University Jazz Band 

REMARKS:  

Amy Schwartz, principal, office of the president, EAB 

6:15–8:30 p.m.  Dinner   Support provided by Academic Search 

REMARKS:  

Jay Lemons, president, Academic Search 

7 a.m.–4 p.m.  Registration 
7:30–8:30 a.m.  Breakfast 
Focus Group: Using Data to Build and Shape Enrollment Success (Breakfast)    Facilitated by MARKETview 

Alex White, founding partner, MARKETview 

AFFINITY GROUP MEETING 

African American Presidents and Chancellors Affinity Group (Breakfast) 

Karrie G. Dixon, chancellor, Elizabeth City State University (NC), and chair, African American Presidents and Chancellors Affinity Group 

AASCU Consulting Meeting (Breakfast)  By invitation only 

Matt Ceppi, executive director, AASCU Consulting 

8–9:30 a.m.  SPOUSE/PARTNER PROGRAM 

New Member Welcome and Orientation (Breakfast) 

Mike Matson, presidential spouse, Texas A&M University-San Antonio  

Alison N. Nooks, presidential spouse, Gordon State College (GA)  

8:30–8:55 a.m.  EXEMPLARY PRACTICE SESSION 

A Systemwide Approach to Student and Staff Career Advancement  

Support provided by Coursera 

James Henderson, president, University of Louisiana System  

Nathan Lippe, strategic university business development manager, Coursera 

EXEMPLARY PRACTICE SESSION  

Engagement and Empathy: Insights From Sodexo’s Student Lifestyle Survey    Support provided by Sodexo 

Julia Pfeifer, national senior director, growth and consumer experience marketing, Sodexo 

Cal Thetford, chief operating officer, Sodexo Universities, Sodexo 

9–9:30 a.m.  PLENARY SESSION 

Council of Presidents Annual Business Meeting 

SPEAKERS:  

Heidi M. Anderson, president, University of Maryland Eastern Shore,
and chair-elect, AASCU Board of Directors  

Mildred García, president, AASCU 

Timothy Mottet, president, Colorado State University Pueblo, and treasurer, AASCU Board of Directors 

Cynthia Teniente-Matson, president, Texas A&M University-San Antonio,
and chair, AASCU Board of Directors 

9 a.m.–4:30 p.m.  TIAA Private Consultations 
9:30–9:45 a.m.  Break 
9:45–10:45 a.m.  WORKSHOP 

The Changing Presidency  Support provided by Academic Search 

Steven E. Titus, executive coaching practice leader and senior executive coach, Academic Search 

WORKSHOP 

Strengthening Student Outcomes Beyond Completion: Research and Practice   Support provided by Strada Education 

Dave Clayton, senior vice president of research, Strada Education Network 

Kimberly Sluis, vice president of programs, Strada Education Network       

WORKSHOP 

National Association of System Heads (NASH) Institute for System Innovation and Improvement: Focus on Transfer 

Shonda Gibson, associate vice chancellor for academic affairs, The Texas A&M University System 

Rebecca Martin, executive director, NASH 

SPOUSE/PARTNER PROGRAM 

Maximizing the Journey 

10:30–11 a.m.  Solutions Hub 
10:45–11 a.m.  Break 
11 a.m.–12:30 p.m. 

LIVESTREAMED 

PLENARY SESSION 

Distinguished Alumnus Award Presentation and
President-to-Presidents Lecture Program   Support provided by Ellucian 

INTRODUCTION: 

Nancy Niemi, president, Framingham State University (MA)  

DISTINGUISHED ALUMNUS  SPEAKER:  

Paul J. LeBlanc, president, Southern New Hampshire University 

INTRODUCTION: 

Charles L. Welch, president, Arkansas State University System 

PRESIDENT-TO-PRESIDENTS  SPEAKER:  

F. Javier Cevallos, President-in-Residence, Harvard Graduate School of Education, and former president, Framingham State University 

Excellence & Innovation Awards Presentation: 

Support provided by Aramark Collegiate Hospitality and ETS 

Christa McAuliffe Excellence in Teacher Education Award  

12:30–2 p.m.  Lunch 
COMMITTEE MEETING 

Postsecondary Value Commission Task Force (Lunch) 

COMMITTEE MEETING 

Committee on Sustainable Development (Lunch) 

COMMITTEE MEETING 

Rural Presidents and Chancellors Committee (Lunch) 

COMMITTEE MEETING 

Millennium Leadership Initiative (MLI) Executive Steering Committee (Lunch) 

Ronald S. Rochon, president, University of Southern Indiana, and chair, MLI Executive Steering Committee 

AFFINITY GROUP MEETING 

LGBTQ Presidents and Chancellors Affinity Group (Lunch) 

Richard J. Helldobler, president, William Paterson University (NJ), and chair, LGBTQ Presidents and Chancellors Affinity Group 

Solutions Hub 
2–3 p.m.  WORKSHOP 

Resilient and Agile: Institutional Transformation for the Long Term at USC Upstate 

Kenneth W. Dobbins, senior consultant, AASCU Consulting 

Bennie L. Harris, chancellor, University of South Carolina Upstate 

WORKSHOP  

Enhancing Experiences: One University’s Approach to Becoming an Institution of Impact    Support provided by Wiley University Services 

Jay Hatcher, senior vice president for business development and client management, Wiley University Services 

Ken Tucker, president, The University of West Alabama 

3–3:15 p.m.  Break 
3:15–4:45 p.m. 

LIVESTREAMED 

CLOSING PLENARY 

Stewards of Place 

SPEAKERS: 

Kevin R. McClure, associate professor of higher education, Watson College of Education, University of North Carolina Wilmington 

Cecilia Orphan, assistant professor, Morgridge College of Education, University of Denver, and director of partnerships, Alliance for Research on Regional Colleges 

PANELISTS: 

Mark A. Nook, president, University of Northern Iowa and 

Kirk Nooks, president, Gordon State College (GA) 

MODERATOR: 

Ashish Vaidya, president, Northern Kentucky University 

Transfer of the Gavel 

Cynthia Teniente-Matson, president, Texas A&M University-San Antonio, and chair, AASCU Board of Directors 

Heidi M. Anderson, president, University of Maryland Eastern Shore, and chair-elect, AASCU Board of Directors 

Closing Remarks 

Mildred García, president, AASCU 

4:45–6:15 p.m.  Closing Reception   Support provided by The Registry 

REMARKS: 

Lucille Sansing, senior consultant, The Registry 

impact

2022 conference survey says… 

4.7/5

Rating for relevance of topics and issues covered.

4.8/5

Rating for the quality of speakers.

 87%

Percent of attendees that felt more connected to their colleagues after attending.

“I left feeling renewed and committed to keep working for our students.”

Comment from 2022 Annual Conference Attendee Survey

“Excellent conference and topics. It was great to have an opportunity to connect with key leaders and issues facing higher ed.” 

Comment from 2022 Annual Conference Attendee Survey
Meet our lineup of speakers.

Heidi

Anderson

President

University of Maryland Eastern Shore

Virginia (Ginny)

Arthur

President

Metropolitan State University (MN)

Robert Gray

Atkins

CEO and Founder

Gray Associates

Jessica

Berger

Vice President, University Advancement

CSUSM Foundation,California State University San Marcos

Dan

Butterly

Commissioner

The Big West Conference

Scott A.

Campbell

Vice President for Partnership Development

CAEL

Matt

Ceppi

Executive Director, AASCU Consulting

AASCU Consulting

Javier Cevallos

Javier

Cevallos

Retired President

Framingham State University (MA)

Dave

Clayton

Senior Vice President of Research

Strada Education Network

Emily F.

Cutrer

President

Texas A&M University Texarkana

Adela Irene

de la Torre

President

San Diego State University (CA)

David

Denig

Senior Vice President, Sales

Ellucian

Karrie G.

Dixon

Chancellor

Elizabeth City State University (NC)

Kenneth W.

Dobbins

Senior Consultant

AASCU Consulting

Berenecea Johnson

Eanes

President

City University of New York, York College

Shelly

Eweka

Senior Director, Financial Planning Strategy

TIAA

Andy

Feinstein

President

University of Northern Colorado

Khadish O.

Franklin

Managing Director and Team Lead, Research Advisory Services

EAB

Jennifer

Fraser

Director of Division I Governance

National Collegiate Athletics Association (NCAA)

Rachel

Frick-Cardelle

Presidential Spouse

State University of New York College at Oneonta

Mildred Garcia

Mildred

García

President

AASCU

Shonda

Gibson

Associate Vice Chancellor for Academic Affairs

Texas A&M University System

Parwinder

Grewal

President

Vermont State University

Eric

Groves

Senior Vice President

RNL

Bennie L.

Harris

Chancellor

University of South Carolina Upstate

Jay

Hatcher

Group Vice President for Business Development and Client Management

Wiley University Services

Richard

Helldobler

President

William Paterson University (NJ)

Jim

Henderson

President

University of Louisiana System

Antonia

Hernández

President and Chief Executive Officer

California Community Foundation

Tressa

Kelly

Presidential Spouse

University of West Georgia

Jolene Koester

Jolene

Koester

Interim Chancellor

California State University

James

Kvaal

Undersecretary

Department of Education

Paul J.

LeBlanc

President

Southern New Hampshire University

Jay

Lemons

President

Academic Search

Luis

Maldonado

Vice President, Government Relations and Policy Analysis

AASCU

Rebecca

Martin

Executive Director

National Association of System Heads

Mike

Matson

Presidential Spouse

San José State University (CA)

Michael

Mills

Presidential Spouse

State University of New York at Geneseo

James T.

Minor

Chancellor

Southern Illinois University Edwardsville

Timothy

Mottet

President

Colorado State University-Pueblo

Robert

Murray

Managing Director, Higher Education Sales

TIAA

Mel C.

Netzhammer

Chancellor

Washington State University Vancouver

Ellen

Neufeldt

President

California State University San Marcos

Mark A.

Nook

President

University of Northern Iowa

Alison Nooks

Alison N.

Nooks

Presidential Spouse

Gordon State College (GA)

Kirk A.

Nooks

President

Gordon State College (GA)

Dale-Elizabeth

Pehrsson

President

Pennsylvania Western University

Milagros “Milly”

Peña

President

Purchase College, State University of New York

Julia

Pfeifer

National Senior Director, Growth and Consumer Experience Marketing

Sodexo

Brian

Prescott

Vice President

NCHEMS

Darlene

Repollet

Presidential Spouse

Kean University (NJ)

Leon

Roberts

Presidential Spouse

University of Maryland Eastern Shore

Lucille

Sansing

Senior Consultant

The Registry

Amit

Sevak

President and CEO

Educational Testing Service (ETS)

Kimberly

Sluis

Vice President of Programs

Strada Education Network

Deborah

Stanley

Interim Chancellor

State University of New York System

Cynthia

Teniente-Matson

President

San José State University (CA)

Cal

Thetford

Chief Operating Officer, Sodexo Universities

Sodexo

Steven E.

Titus

Vice President & Executive Coaching Practice Leader

Academic Search

Zulma Toro

Zulma R.

Toro

President

Central Connecticut State University

Ken

Tucker

President

The University of West Alabama

Steve

Turner

President

Northeastern State University (OK)

Ashish

Vaidya

Fellow

AASCU

Julie

Virjee

Presidential Spouse

California State University Fullerton

John Patrick

Walsh

Director of Federal Relations and Policy Analysis

AASCU

Charles L. Welch, II

Charles L.

Welch

President

Arkansas State University System

Alex

White

Founding Partner

MARKETview Education Partners

Alisa

White

President

Sam Houston State University (TX)

Maya

Wiley

President and CEO

The Leadership Conference on Civil and Human Rights

Tom

Wistrcill

Commissioner

Big Sky Conference

Registration Fees & Accommodations

Registration for in-person participants includes: 

  • All plenary sessions, concurrent sessions, and networking sessions 
  • Meal functions (reception on Sunday evening; breakfast, lunch, and dinner on Monday; and breakfast, lunch, and reception on Tuesday) 
  • Access to recordings of plenary sessions 
  • Access to the meeting app and all meeting resources 
  • The opportunity to take advantage of AASCU-negotiated discounted room rates at the Park Hyatt Aviara 

*Virtual attendees may connect to plenary sessions and participate in real time in the Q&A. They will also have access to the recordings following the meeting, as well as the meeting app. Recordings will be posted 7–10 days following the meeting. 

Attendee type   Early Bird Rate
(Aug. 15–Sept. 16)  
Regular Rate
(After Sept. 16) 
Member President/Chancellor  $1,100  $1,200 
Non-Member President/Chancellor  $2,100  $2,200 
Former President/Chancellor, AASCU Consultants  $850  $950 
Spouse/Partner
(includes spouses/partners of former presidents/chancellors) 
$750  $850 
Virtual Registration* (Member)  $350  $350 
Virtual Registration* (Non-Member)  $600  $600 
Accommodations

Park Hyatt AviaraPark Hyatt Aviara 
7100 Aviara Resort Drive 
Carlsbad, CA 92011 
aviara.park.hyatt.com 

AASCU 2022 Annual Conference Thought Partners

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